What do you mean by media literacy?

Media is the means of communication that helps reach and influence people, such as newspapers, television, radio, and magazines. Mass media is quite similar. However, the goal is to reach a higher number of people. Both these terms play an important role in our lives, even though media consumption sometimes goes unnoticed. Media literacy is the ability to access, evaluate, analyze, and create media. Media communication is quite a popular deal today as it allows the consumption of such information. Today’s digital consumers are masters in multitasking, including simultaneous contact with two or more other forms of media. Being the consumers of media, it is vital to have the ability to understand, translate, and use information effectively. Media literacy is a new invention of the printing press as media has developed a form of communication beyond the interpersonal. Moreover, newspapers and magazines were a media force in the Industrial Era.